For Employers

Bridging The Digital Skills Gap

Digital marketing and tech is one of the most sought after and sexy industries to work in. People are dynamic, innovation moves at the speed of light, and the skills needed are ever-evolving.

Consumer demand drives this. People’s insatiable appetite for communication in every format from Whatsapp to Twitter and Snapchat to Blippar shows no signs of ebbing. In fact, brands are challenged daily to pivot and re-invent themselves to make the lives of their fans even easier.

It’s no surprise that the digital industries are growing at a phenomenal rate. Employing over 1.5 million people in the last three years we have grown at three times the rate of the rest of the UK.

By the end of 2017 estimates suggest that there will be 750,000 unfilled digital jobs.

That’s where Digital Marketing for Graduates comes in. Our first step is to provide better access to the industry for students and graduates by offering affordable and accessible online training and development. We’ll give our students the skills, understanding and basic knowledge of core digital marketing techniques so that you, the employers have a great foundation to build on.

Our second step is to work closely with digital employers, agencies and charities to ensure the talent reaches the right places.

Our aim is to increase the talent flow into the digital industries.

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