Soak Up The Knowledge

The Digital Marketing for Graduates Blog
23 May 2017

A Brief Guide to Chatbots Marketing

//
Comments0
A report on eMarketer reveals an interesting insight: In 2015, 1.4 billion people interacted with a chatbot. Unlike popular belief, chatbot communication is not a new concept.  In the 1960s, ELIZA was created, which was an early chatbot...
Read More
19 Apr 2017

A Quick Guide to Social Media ROI

//
Comments0
Social media return on investment (ROI) is a heavily debated topic in the online marketing world. This is because measuring the effectiveness of social media marketing efforts is not as clear cut as other campaigns, like a Google...
Read More
1 2 3 11